Dear Sauvignon Blanc Producer,
We, here at Summertime in a Glass (SIAG), would like to invite you to become a Charter Member of our organization and help us shape its direction. Our mission is to promote, educate and entertain wine enthusiasts and the industry itself on the world of Sauvignon Blanc. We strive to do so by being informative, yet never too serious or dogmatic. Wine is fun and social. Sauvignon Blanc is known as a great food wine but many styles also make for great “porch wines.” This all means that it is meant to be shared and enjoyed, not pontificated!
SIAG seeks to build a community of those in the industry as well as enthusiasts of the varietal. We provide value by connecting these groups and those within them to share their interest in Sauvignon Blanc. We produce informative original content as well as serving as a clearing house for the best of what’s out there connected to the grape. For enthusiasts, this includes wine reviews, pairing and presentation ideas, and informative pieces that are both edifying and entertaining. For those in the industry, we cover topics including viticulture, viniculture, and news on the business of Sauvignon Blanc.
Our focus is on our members and promoting their Sauvignon Blanc brands and programs. We use our robust messaging including active social media channels, our website, and regular press releases to get the word out on behalf of those within the organization. SIAG Members are able to share their new releases, awards, and events through us. Additionally, we regularly cite and draw from our membership to inform our topic-driven pieces, an effective “soft-sell” approach. Of course, another key benefit is that due to our members’ online and traditional marketing presence through SIAG – including a member listing and profile, affiliate marketing, press releases, regular social media posts, and more – they are able to connect with their target market: self-identified enthusiasts Sauvignon Blanc.
In the near future, SIAG will also be hosting showcase events and industry workshops where members will be the focus. Currently, we are in the midst of our Charter Membership Drive. We are looking for members who want to help us build SIAG into the most effective organization out there for promoting the world of Sauvignon Blanc. Annual membership dues are very low, beginning at $150 for a small winery and $100 for a small grower. Please visit the links below to learn more about our PR campaign, benefits and this opportunity. We hope to have you aboard!
Summertime in a Glass
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